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Saturday, November 9 • 12:00pm - 12:30pm
Meeting User Needs & Expectations: A Library’s Quest for Discovery

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Taylor & Francis Group & George Washington University will co-present on: Meeting User Needs & Expectations in the Library. Taylor & Francis recently released its white paper entitled: Facilitating Access to Free Online Resources: Challenges and Opportunities for the Library Community. Primary research within the white paper revealed that 71 percent of librarians surveyed struggle with the unknown permanence of free content. What is on the horizon with librarians as they try to update their discoverability services to support users on their journey to obtain free content?

Taylor and Francis Group’s study determined that: librarians are planning to improve their search user interfaces for their library websites; librarians plan to improve their cataloguing systems; and librarians plan to conduct user research to understand their researchers’ needs. Taylor & Francis will explore these research themes even further through segmented primary research and present on its findings.

Following this, the George Washington University Libraries will share a case study detailing its quest to meet user needs and expectations by expanding the collection of research data beyond traditional avenues using Twitter. The GW Libraries’ Twitter Project had its genesis in an article by a faculty member. In turn, the process enriched and empowered other faculty research experiences. It also raised the library’s profile and statute among faculty. A vital element of the Project was GW's use of the right personnel with the right skills to access effective technologies. The social metadata harvested via Twitter formed a rich resource for cultural heritage studies and research at the University. The Project was recently awarded the IMLS Sparks Ignition Grant to advance the automation of data collection.

Speakers
JS

Jackie Shieh

Resource Description Coordinator, George Washington University
avatar for Elyse Profera Waller

Elyse Profera Waller

Regional Sales Manager, Central U.S., Taylor & Francis Group
Elyse Profera Waller is the Regional Sales Manager for the Central United States for Taylor & Francis Group's e-Journals division. Elyse joined Taylor & Francis Group in July, 2012 as Associate Library Marketing Manager and migrated to the Americas e-Journals Sales team in October, 2014. Elyse has 10+ years of professional experience across marketing, customer relations, and sales within the scholarly information and software industries.


Saturday November 9, 2013 12:00pm - 12:30pm
Laurens Room, Francis Marion Hotel 387 King Street, Charleston, SC 29403

Attendees (18)